Master of Business Administration
Major in Digital Marketing
The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. You be capable of working actively within the development of marketing strategies and learn effective business planning for digital marketing and become experts in leveraging social media for business growth.
- Be able to effectively publish and manage content for business growth.
- Acquire expertise in using Google analytics and various data analysis software.
- Gain familiarity with online legalities and rights management.
- Become an expert in designing and implementing online marketing campaigns.
MBA in Digital Marketing Brochure
- Duration: 18 months
- Credits: 90 ECTS
- Language: English
- Intakes: February and September
- Degree Awarded: Master of Business Administration Major in Digital Marketing.
- Transfer Opportunities: We offer our students the option to transfer for a semester between our Geneva and Barcelona campuses.
- Internships: We provide the access to internship opportunities in international companies and organizations.
- Location: Geneva Campus and Barcelona Campus
The program is of particular relevance to those working in, or planning to work in:
- Digital Marketing Specialist
- Social Media Strategist/Manager
- E-Commerce Manager
- Digital Marketing Director
- Applied Digital Marketing Strategies
- Digital Revolution
- Digital Marketing Channels
- E-commerce: Micro- to Multinacionals
- Persuasion & Customer Decision Making
- Conversion Optimization
What our students say
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