Industry Insights - Robert Strøm Owusu

Robert Strøm Owusu will discuss Brands, Branding, and Identity in the first Industry Insights for Fall 2021. He will define what a brand is, the magic of added value, and look at why brands are important to consumers. His topics will include storytelling, relevance & engagement, branding in startups & business development, branding & identity tools, brand & identity hierarchy, how to manage working with agencies, and tips for growing your brand.

ROBERT STRØM OWUSU: Creative Direction: Brand Consulting: Identity Design: Entrepreneurial Sparring

Robert is a creative director with a robust creative drive, in-depth understanding of identity, branding, and consumer trends, and an entrepreneurial approach. Over the years, he has helped clients to activate their most marketable assets to develop creative and meaningful communication. He is experienced in composing design briefs by accurately identifying project challenges and enjoys developing and presenting solutions based on sector/market trend analyses and insights. Robert comes from an international background and would describe himself as curious, result-driven and collaborative, and accustomed to taking on design and communication challenges across a wide range of sectors.

PAST CLIENTS INCLUDE:
Ostra Delta Agency Madrid • Saffron Brand Consultants • BBC • Accenture • Universal • Channel 5 • Prada • Carolina Herrera • Audi • TeleFrance • PWC • Danish Television • Real Madrid FC • Louisiana Museum of Modern Art • Amicorp Group • Zentropa Film • Barcelona University • Puig Fashion Group • Ibiza Gran Hotel • Boboli • Bo Concept • Artificial Solutions • Derbi Motorcycles • Mediter Real Estate • FNA • etc.

EDUCATION:
MA DIPLOMA IN DESIGN METHODOLOGY, DE MONTFORT UNIVERSITY, UK
BA IN GRAPHIC DESIGN, DANISH DESIGN SCHOOL, COPENHAGEN, DENMARK

JOB POSITIONS:
2017 – 2021: FREELANCE IDENTITY DESIGNER & BRAND CONSULTANT
2008 – 2017: CREATIVE DIRECTOR & PARTNER, MUNCH | STRØM (SPAIN/DENMARK)
2006 – 2008: OWNER, SMILE ISLAND S.L. (SPAIN)
2004 – 2006: CREATIVE DIRECTOR, SILVERSKIN (UK)
2003 – 2004: ART DIRECTOR, WAX NEW MEDIA (UK)
2002 – 2003: SENIOR DESIGNER, ATTIC MEDIA (UK)
2000 - 2002 : CHANNEL DESIGNER, DANISH TV (DENMARK)